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We recently had the chance to work with 5 Star Memories, a fantastic photo booth company based in South and North Carolina. They offer a variety of services, from traditional photo booths to trendy 360 video booths. It was exciting to help them grow their online presence and reach more customers through SEO.
Even though they already had some half decent on-page SEO implemented, we identified an opportunity for them to create better content to help fill in some of the holes on their website.
Our first step was setting up their website with Google Search Console. If you’re not familiar, Search Console is like a backstage pass for your website—it helps Google crawl your site faster and lets you monitor its performance and technical health. It’s a must-have for any business serious about showing up in search results.
Next, we teamed up to create relevant content for their website. After brainstorming ideas, we decided to focus on their 360 photo booth service, specifically targeting a popular local venue in the competitive city of Charlotte, NC. The goal was clear: help 5 Star Memories rank for terms like “360 Photo Booth Charlotte NC” and even more specific searches, like “360 photo booth Cordial Rooftop Bar.”
Once the content was written, we implemented it using solid On-Page SEO techniques. This involved optimizing titles, headers, keywords as well as image optimization to ensure Google knew exactly what the page was about. It’s one thing to write great content—it’s another to make sure it’s properly optimized to get noticed by search engines.
Here’s the exciting part: before we published the content, 5 Star Memories wasn’t even on the first page of Google for our targeted keywords. But just five days after publishing, they hit the first page! Not only that, but they snagged the number one spot for “360 photo booth Cordial Rooftop Bar.”
This win is more than just a boost in rankings. It’s about connecting with local customers who are searching for a vendor familiar with their favorite venue. By sending strong local signals to Google, 5 Star Memories is now positioned to attract more clients in the Charlotte area and beyond.
Helping businesses like 5 Star Memories thrive is why I love what I do. Watching them succeed online makes all the effort worth it!
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